{"id":851,"date":"2011-10-28T00:06:12","date_gmt":"2011-10-28T07:06:12","guid":{"rendered":"http:\/\/www.spreadingscience.com\/?p=851"},"modified":"2011-10-28T00:06:14","modified_gmt":"2011-10-28T07:06:14","slug":"why-google-losing-site-of-search-comes-at-a-bad-time","status":"publish","type":"post","link":"https:\/\/www.spreadingscience.com\/2011\/10\/28\/why-google-losing-site-of-search-comes-at-a-bad-time\/","title":{"rendered":"Why Google losing sight of search comes at a bad time"},"content":{"rendered":"

\"siri\"by <\/em>AndersP<\/a><\/em><\/p>\n

How Siri Disrupts Search<\/a>
[Via Daring Fireball<\/a><\/span>]<\/p>\n

\n

Rich Mogull, at TidBITS:<\/p>\n

\n

Siri doesn\u2019t replace search, but in many cases it circumvents it by directing users straight to integrated partner services. When you ask for the nearest Indian restaurant there\u2019s still a search taking place, but it\u2019s through Yelp, not a generic search engine that would include Yelp plus various other results.<\/p>\n

By skipping the search engine and going straight to a designated source there is no place to insert advertising.<\/p>\n<\/blockquote>\n

[More<\/a>]<\/div>\n<\/blockquote>\n

I wrote earlier about the apparent trend of Google<\/a> to modify search in ways that actually make it less useful. This is a bad time for it to lose sight of its primary product.<\/em><\/p>\n

Because Siri is about to change mobile search. 2\/3rds of mobile search<\/a> comes from iOS devices. But Siri reduces directed search that Google needs in order to get revenue.<\/em><\/p>\n

In fact, Siri uses things like Yelp and thus supports their models while Google actually actively works to harm Yelp.<\/a><\/em><\/p>\n

So Apple now has a method to reduce ad revenue that Google is used to getting and to also help Google’s competitors. <\/em><\/p>\n

I’m thinking that Google shouldn’t aughta have ticked Steve off.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

by AndersP How Siri Disrupts Search[Via Daring Fireball] Rich Mogull, at TidBITS: Siri doesn\u2019t replace search, but in many cases it circumvents it by directing users straight to integrated partner services. When you ask for the nearest Indian restaurant there\u2019s still a search taking place, but it\u2019s through Yelp, not a generic search engine that … Continue reading Why Google losing sight of search comes at a bad time<\/span> →<\/span><\/a><\/p>\n","protected":false},"author":5,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"spay_email":"","footnotes":"","jetpack_publicize_message":"","jetpack_is_tweetstorm":false},"categories":[22],"tags":[],"class_list":["post-851","post","type-post","status-publish","format-standard","hentry","category-21st-century-company"],"jetpack_featured_media_url":"","jetpack_publicize_connections":[],"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/pe2yp-dJ","jetpack_likes_enabled":true,"jetpack-related-posts":[{"id":300,"url":"https:\/\/www.spreadingscience.com\/2008\/07\/28\/cuil-is-middling\/","url_meta":{"origin":851,"position":0},"title":"Cuil is middling","date":"July 28, 2008","format":false,"excerpt":"Cuil Misses Me: [Via chrisbrogan.com] I just tried out Cuil, which is supposed to be amazing and better search engine, and what not (that's what they told Mike Arrington). But it didn't work for me. I searched on \"Chris Brogan\" and found all kinds of relevant info, including random pictures\u2026","rel":"","context":"In "General"","img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":202,"url":"https:\/\/www.spreadingscience.com\/2008\/05\/27\/use-this-tool-for-searching\/","url_meta":{"origin":851,"position":1},"title":"Use this tool for searching","date":"May 27, 2008","format":false,"excerpt":"by digitalART (artct45) A search engine for open notebook science: [Via Michael Nielsen] There has been some great discussion in the comments on my post about \"Open science\". One outcome is that Jean-Claude Bradley has created a search engine customized for open notebook science: http:\/\/tinyurl.com\/4multu Fittingly, many people contributed to\u2026","rel":"","context":"In "Science"","img":{"alt_text":"","src":"https:\/\/i2.wp.com\/www.spreadingscience.com\/wp-content\/uploads\/2008\/05\/lemur.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":849,"url":"https:\/\/www.spreadingscience.com\/2011\/10\/28\/google-starts-destroying-it-core-product-search\/","url_meta":{"origin":851,"position":2},"title":"Google starts destroying it core product - search","date":"October 28, 2011","format":false,"excerpt":"Google quietly removes + functionality from search [Via Boing Boing] It used to be that you could make Google include terms in search results by placing the + symbol before them in queries. Not any more! Writing for Wired, Andy Baio covers Google's increasing willingness to muck around with your\u2026","rel":"","context":"In "21st Century Company"","img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":373,"url":"https:\/\/www.spreadingscience.com\/2008\/09\/16\/mining-with-friends\/","url_meta":{"origin":851,"position":3},"title":"Mining with friends","date":"September 16, 2008","format":false,"excerpt":"by Untitled blue Friends and feedy thoughts: [Via business|bytes|genes|molecules] I hope Bret and co are paying attention. I\u2019ve heard people say that Friendfeed is too noisy, that they don\u2019t get the value, etc. The tech world has the unique ability to make anything too noisy and the worlds ultimate echo\u2026","rel":"","context":"In "Science"","img":{"alt_text":"","src":"https:\/\/i1.wp.com\/www.spreadingscience.com\/wp-content\/uploads\/2008\/09\/digging.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":625,"url":"https:\/\/www.spreadingscience.com\/2010\/02\/22\/getting-at-data\/","url_meta":{"origin":851,"position":4},"title":"Getting at data","date":"February 22, 2010","format":false,"excerpt":"Four Ways of Looking at Twitter [Via HarvardBusiness.org] Data visualization is cool. It's also becoming ever more useful, as the vibrant online community of data visualizers (programmers, designers, artists, and statisticians \u2014 sometimes all in one person) grows and the tools to execute their visions improve. Jeff Clark is part\u2026","rel":"","context":"In "Science"","img":{"alt_text":"twittervenn.jpg","src":"https:\/\/i2.wp.com\/blogs.hbr.org\/research\/flatmm\/twittervenn.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":207,"url":"https:\/\/www.spreadingscience.com\/2008\/05\/29\/more-on-twiiter\/","url_meta":{"origin":851,"position":5},"title":"More on Twitter","date":"May 29, 2008","format":false,"excerpt":"by Felix Francis Twitter's growing pains: [Via Buzzworthy] It's hardly news that Twitter is experiencing growing pains, but a couple of items have appeared in recent days that shed some new light on just how bad they're getting. [More]As mentioned below, some of the problems Twitter is having while trying\u2026","rel":"","context":"In "Knowledge Creation"","img":{"alt_text":"","src":"https:\/\/i2.wp.com\/www.spreadingscience.com\/wp-content\/uploads\/2008\/05\/butterflies.jpg?resize=350%2C200","width":350,"height":200},"classes":[]}],"_links":{"self":[{"href":"https:\/\/www.spreadingscience.com\/wp-json\/wp\/v2\/posts\/851"}],"collection":[{"href":"https:\/\/www.spreadingscience.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.spreadingscience.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.spreadingscience.com\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/www.spreadingscience.com\/wp-json\/wp\/v2\/comments?post=851"}],"version-history":[{"count":1,"href":"https:\/\/www.spreadingscience.com\/wp-json\/wp\/v2\/posts\/851\/revisions"}],"predecessor-version":[{"id":852,"href":"https:\/\/www.spreadingscience.com\/wp-json\/wp\/v2\/posts\/851\/revisions\/852"}],"wp:attachment":[{"href":"https:\/\/www.spreadingscience.com\/wp-json\/wp\/v2\/media?parent=851"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.spreadingscience.com\/wp-json\/wp\/v2\/categories?post=851"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.spreadingscience.com\/wp-json\/wp\/v2\/tags?post=851"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}